Chipsy - thirteenth strongest brand in the region
Valicon presented Top25 ranking of the strongest brands in the region, followed by the list of the strongest brands in every country included in the study, 14th time in a row. The survey was conducted in September and October of 2016, on the sample size of 1000 to 1500 respondents in Croatia, Slovenia, Bosnia and Herzegovina, Serbia and Macedonia. Chipsy made the biggest leap compared to the last year, because of boosted presence in Slovenia and Croatia, and it is now ranked 13. This brand made the biggest success in Bosnia and Herzegovina, making to number five on the list.
You can find more information from this research on Media Marketing web portal: http://www.media-marketing.com/en/news/valicon-presents-new-list-of-top-brands-2016-of-the-adriatic-region/