Get New Agency Through App
Now companies can get more help in the selection process of marketing agencies. Pitcher application, available for iOS and Android operating system, allows companies to define the criteria, the type of campaign and fees and to search agencies, including their short profile and overview of their work. Also, the application allows companies to conntact the agency and to invite it to pitch. This process is of course confidential, and the information is not available to anyone but the company and the agency.
Pitcher was created by Dutch agency Woedend!, whose management believes that the current practice of inviting and participating in pitch is not sustainable, and that agencies need to invest in smaller projects and shorter relationships.