Leaders of social responsibility: Galenika has supported the fight against breast cancer for four years in a row
01/05/2024 • Customer news
The Galenika company took its place in the Leaders of Social Responsibility (LDO) edition for 2023 with two outstanding projects. Health tailored to Generation Z is about the "Hello Twenties" platform, which since 2020 has been offering relevant information on the subject of health to the mentioned generation, while the "Pantenol breasts story" campaign is dedicated to raising awareness of the importance of prevention, early diagnosis of breast cancer and regular self-examination.
In the following, you can read the part of the article prepared for LDO, dedicated to the "Pantenol breasts story" project.
During October 2023, for the fourth year in a row, Galenika implemented a socially responsible campaign dedicated to raising awareness of the importance of prevention, early diagnosis, and regular self-examinations, at the same time allocating funds from the sale of Pantenol products.
The company Galenika donated 10,000 euros to the Oncology Institute of Vojvodina (OIV). The goal of the donation is to support the efforts of this important institution in the fight against breast cancer through a donation to improve the treatment conditions of patients within the Internal Oncology Clinic of the OIV. Galenika's campaign "Pantenol breasts story", in addition to the donation itself, also pointed out the importance of prevention, early diagnosis, and regular self-examinations.
In previous years, donations were directed to the Institute for Oncology and Radiology of Serbia, as well as to the Women's Center "Milica" for the needs of the National Center for providing experiential support to women suffering from breast and cervical cancer. In this way, Galenika actively supports the fight against breast cancer because this is a topic that requires information and community.
"Support to healthcare institutions is one of the priorities in Galenika's commitment to people and health care. We are proud to have devoted special attention to the fight against breast cancer this October. For four years now, through a comprehensive campaign at the national level, Galenika has been focusing on the importance of this topic. We are grateful to all the citizens who supported the action, because together we contribute to raising awareness of the importance of prevention and regular examinations, as well as improving the conditions of diagnosis and treatment of oncology patients," said Ricardo Vian Marques, CEO of Galenika.