Mastercard is expanding the efforts of the Priceless Planet Coalition
04/20/2022 • Customer news
Mastercard is expanding afforestation activities within the Priceless Planet Collaboration with 15 new restoration projects, out of a total of 18 globally. These projects will help accelerate progress toward the Coalition's goal of restoring 100 million trees. The desire of Mastercard card users to support initiatives that drive positive change for the environment is growing worldwide; according to the Mastercard Economics Institute, donations to charities aimed at helping the environment increased by 48.4% globally in 2022 compared to pre-pandemic levels in 2019, overall outpacing the growth of donations to other organizations.
Afforestation is widely recognized as one of the most effective and cost-effective ways to positively combat climate change. However, the Priceless Planet Coalition is not only focused on planting trees, but also on reforestation in places with the greatest needs and the greatest potential for a positive impact on climate goals, as well as goals of maintaining biodiversity.
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