Monthly Views Up 55% For Branded Video Content on YouTube
Of the 40-billion all-time total views generated by branded content, almost half occurred during the last year.
In its first ever report on branded video content, YouTube says video views for the top 100 brands have nearly doubled during the last year, with monthly views of branded content up 55 percent since 2014. YouTube says the top 100 brands have uploaded a total of 611,000 videos to date, with 10 percent of the videos running more than 10 minutes in length. More on this link.