Neuro-research on the impact of social networks on the brain
03/11/2021 • Profession news
As part of the first neuro-research in Serbia conducted by DIRECT MEDIA United Solutions with the aim of checking how social networks really affect our brains, brain activity and emotional reaction was recorded during the subjects' use of Facebook and Instagram. The results of the study showed that behind every scroll or like of the respondents there is an extreme feeling of happiness - euphoria. The brain waves of the subjects showed excitement and delight, great commitment to the content, with a little brain fatigue - the so-called "perfect storm" that we are often unaware of, the study concluded.
More on the study and its' results you can find here.