New Global Digital Handbook Equips Communicators to Tackle Mis/Disinformation
05/19/2025 • Profession news
In a significant step toward combating the global rise of misinformation and disinformation, a coalition of leading international organisations launched “Tackling Mis/Disinformation – A Global Digital Handbook for Communicators”. This landmark guide provides public relations and communications professionals with practical tools, insights and ethical frameworks to address one of the most pressing threats to democracy and public trust.
“At a time when mis/disinformation ranks as one of the greatest short-term global risks, this digital handbook is a call to action for communicators everywhere,” said Massimo Moriconi, Global Vice President at ICCO and Chair of the Mis/Disinformation Working Group. “It’s not just about identifying mis/disinformation - it’s about uniting various media stakeholders around information threats and share practical solutions, tools, and best cases. All sides have a collective responsibility to educate their own employees, in addition to the wider public.”
“This digital handbook is a timely and topical tool to support PR and communication professionals in understanding and tackling misinformation and disinformation challenges in their daily work, with a strong focus on fact-checking, media and literacy and ethical use of AI tools,” said Irena Guidikova Head of Democratic Institutions and Freedoms Department Council of Europe. “These themes closely resonate and align with the Council of Europe's recent and current work in the field of media and communication in the digital age. In doing so, this resource provides a considerable contribution to the common effort to build a communication environment that fosters human rights and democracy.”
The digital handbook is the result of a joint initiative of the International Communications Consultancy Organization (ICCO) and partner organizations, including the Council of Europe.