Small steps to big changes
01/28/2025 • Customer news

As one of the world's largest food service companies, McDonald's has a holistic approach to preserving natural resources, taking care of the community in which it operates, and its future business strategy. The company aims to encourage suppliers and farmers in joint actions to preserve natural ecosystems, improve biodiversity and protect water resources. Relying on global company principles, McDonald's in Serbia launched the CSR platform "Small steps to big changes" in the first half of this year, which includes all the company's projects and initiatives related to actions related to climate change, protection of natural resources, waste reduction and transition to sustainable packaging and toys, as well as a series of volunteer actions to support the local community.
You can read the full text, published in the Leaders of Social Responsibility 2024 publication, below.
