Tips to develop a PR strategy for your eCommerce business
11/23/2022 • Profession news
Public relations can be an often overlooked aspect of running a business—particularly those that operate online such as eCommerce stores and who are rarely interacting directly with customers or clients. However, it can prove to be invaluable in so many ways. If you have yet to give your public relations the priority it deserves, there are a few reasons why you may want to change this. Here are few tips to develop your PR strategy successfully:
1. Know more about what makes your brand unique
2. Ensure you deal with negative stories quickly
3. Make yourself an expert
4. Work with the pros
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