With innovative home concert of Marija Šerifović Galenika marked 60 years of Pantenol
On Saturday, May 2, 2020, our client, Galenika a.d. marked a very significant jubilee: the 60th birthday of the Pantenol brand. During the state of emergency, the company managed to organize an innovative and successful celebration through an ONLINE HOME concert of a well-known singer and one of the biggest pop stars in the entire region - Marija Serifović, and all in the spirit of Pantenol.
The concert was seen by over half a million people from across the region, via social networks of Facebook and Instagram. Novak Đoković, our celebrated tennis champion, joined the celebration, by following the concert and through a short LIVE broadcast.
We believe that Galenika and Marija Šerifović brightened everyone`s weekend with the quality program, new colors of Pantenol products and top quality music that people could and still can enjoy from the comfort of their own homes.
A recording of the concert is available via Facebook at the following link.