Women Leaders in Social Media Usage

Two thirds of internet users in America use social media, and majority describe their experience as positive. The growth from 29% in 2008, to 65% today, shows immense step forward - social media users have doubled. There we need to take into account the differences between sexes: 60% of male internet users use social media and women show significant advantage with 69%. Chapter 4 invests efforts to keep up and use results from all relevant communication surveys, trends and microtrends, in order to show ongoing enhancement of professional support provided to our clients. For detailed conclusions from this particular survey please visit www.pewinternet.org/~/media/Files/Reports/2011/PIP-SNS-Update-2011.pdf